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JPMA is now the Baby Safety Alliance

Join us as we take our next steps championing safer products for babies and peace of mind for parents.

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We ADVOCATE

to protect accessibility and affordability of vital baby gear for families.

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We VERIFY

to ensure tested and trusted products are available for families.

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We EDUCATE

to help caregivers confidently choose and use baby products with safety in mind.

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New Jersey Eliminates Sales Tax on Baby Products

Families in New Jersey just received some welcome news. As of October 1, 2025, the state officially eliminated its 6.625% sales tax on a wide range of products essential to the care and protection of babies.

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JPMA Urges Tariff Exemptions for Lifesaving Baby

Products to Keep Them Affordable and Accessible

for American Families

In response to the February 4 implementation of tariffs on Chinese goods to combat unfair trade practices, the Juvenile Products Manufacturers Association (JPMA) sent a letter to the Trump Administration requesting an exclusion process for critical safety products, similar to what was implemented in 2019. Read more here.

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Our Members

We champion safer products for babies and peace of mind for parents.

The Baby Safety Alliance is professionally managed by Association Headquarters Inc., a charter accredited association management company. Form 990 - 2023