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Brand manufacturers struggle to understand what's happening on their eCommerce product pages, especially as they lose control and visibility via the syndication process. Determining if ALL your product pages are live, complete, accurate, and optimized is a daunting task.
Join JPMA Associate Member, Content Status on Wednesday, December 1, 2021, at 2 pm EST, as they demonstrate how companies are using automated auditing and monitoring to identify product content issues, avoid missed revenue opportunities, and mitigate brand damage. Content Status will also be sharing the results of its first Juvenile Industry Product Content Report, which includes an audit of over 10,000 Juvenile products on five major retailers: Amazon, Walmart, Target, buybuy Baby, and Sam’s Club. All registrants will receive a free copy of this in-depth research report. Who Should Attend: Marketing, eCommerce, Product Content, Item Management, Catalog / Category Leads, Business Analysts
Speaker: George Keonig Co-founder and CEO George Koenig has invested 22 years in helping brand manufacturers, retailers, and distributors provide relevant, high-quality product content for consumers, enabling them to make more informed confident purchases. As a sales executive for 3 successful eCommerce companies, Easy2, Webcollage, and Shotfarm, George heard time and again that his customers were struggling to consistently audit, improve, and optimize their digital content.
These challenges led to George co-founding Content Status, a self-service technology for brands and retailers to audit their product content pages for quality, accuracy, and optimization, while monitoring status, price, and availability. Built for sales, marketing, and content teams, it offers fully automated auditing and insights without programming or IT involvement. “We have created a tool that empowers the business and content teams to immediately see the insights they need without any onboarding.”
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